{"id":1288,"date":"2023-03-20T04:56:44","date_gmt":"2023-03-20T04:56:44","guid":{"rendered":"http:\/\/www.creativealliance.net\/rcardoso\/?post_type=jetpack-portfolio&p=1288"},"modified":"2024-02-13T20:07:42","modified_gmt":"2024-02-13T20:07:42","slug":"uc-davis-health","status":"publish","type":"jetpack-portfolio","link":"https:\/\/www.creativealliance.net\/rcardoso\/portfolio\/uc-davis-health\/","title":{"rendered":"UC Davis Health"},"content":{"rendered":"\n
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Services: Wayfinding + Experiential Design<\/h2>\n\n\n\n

Role: Director of Creative + Design<\/h2>\n\n\n\n

Client: UC Davis Health<\/h2>\n\n\n\n

Location: UC Davis Medical Center, Davis, California<\/h2>\n\n\n\n

Design Team: Ladd Woodland <\/a><\/h2>\n<\/div>\n\n\n\n

Concept Desig<\/strong>n through Design Development<\/h2>\n\n\n\n
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The Brief: <\/strong>The Emergency Room at UC Davis Medical Center is one of the busiest in the country. The hospital is also home to cutting edge education and technology, and behind the scenes, world-class doctors, nurses and volunteers, work countless hours to keep this machine running smoothly. The mission was to develop a EGD system that could tell this amazing story across various physical touch points, while also satisfying a robust list of criteria. <\/h2>\n\n\n\n

The strategy: develop an EGD system that had five core functions*. It would need a comprehensive placemaking kit-of-parts to supplement the information-heavy wayfinding elements (1) and a strong narrative element (2). It would also need to be able to scale and adapt to any materials palette and architectural condition (3). Lastly, it must have a technological component that ensures future-proofing (4), all while also visually aligning with the UCDH brand (5).<\/h2>\n\n\n\n

*We would later add a sixth<\/strong> component to our system during Schematic Design: Universal Wayfinding.<\/h2>\n<\/div>\n\n\n\n
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It all begins with Discovery<\/h2>\n\n\n\n
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…and a Little Research in Human Spatial Cognition <\/h2>\n\n\n\n

By understanding the processes for human cognitive mapping, we are able to design a system that will help visitors easily navigate all interior conditions, including mazes of winding corridors and 200 foot long hallways, while also serving to simply campus-wide instructions.<\/h2>\n<\/div>\n\n\n\n
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Establish a system of placemaking elements<\/h2>\n\n\n\n
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Our placemaking strategy is about creating a consistent, and unique, sense of place<\/em> within each and every UCDH environment, through the use of pattern, texture, imagery, and technology.<\/h2>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n